Contemporary views on Islam and reality

Please see these videos and most of things are self explanatory.

Increasing conversion via site Chat feature compiled with Analytics data

Have been thinking about this product feature and have to document it, do let me know how you feel about the idea.

I am taking example of typical eCommerce site which obviously tracks conversion as its most important goal.
(Goal and scenario may differ based on business)

User reaches product page and adds a product to cart, event is triggered (agent at backend/CRM is alerted and request is assigned to agents at backend in round robin fashion to the agent who is free, as user clicks on close button (or approaches it) other event is triggered this passes page info to backend/CRM. Now there are tools like one offered by webengage. Ideally as user approaches close tab site should be able to identify user behavior and prompt a chat window asking visitor if agent can help. I have read webengage is experimenting something similar notification event.

Now lets see what happens at backend; since almost 60% users are returning customers (who have registered in past) and their credentials are saved in cookies, agent at backend sees a screen which shows the product on which user currently is and product/s available in cart. now magic is in some special values which have been calculated based on analytics data.

This is what agent does and notes down while chat is triggered.

a) LTV of customer is visible on the screen 
ref: 1. http://goo.gl/cx3fUd 2. http://goo.gl/WDhN6m 3. http://goo.gl/KNeZy
b) Additional discount which can be offered on each of catalog/category/product are already in front of agenct, max discounts which can be offered depending on 3 or 4 simple scenarios (eg LTV< x, if catalog is Mobile discount is 1%, or Toys its 10%) UI can also be in form of a calculator where depending on user inputs (user inputs can again be automated is user is logged in) else user can be asked to provide email id to check best possible discount for visitor.
c) Based on customer LTV (higher the better) discounts can be offered to customer. Discounts can be for immediate purchase or as loyalty points for future purchases.
d) What were previous purchase-product/category/catalog
e) What was value of previous customer
f) How many loyality points (if any) exist with customer
g) If customer is not interested, info can be stored on CRM about product/category/brand preference and this data can be fed into system so that later customized mailers can be sent to remind/convert customer.
h) Get first hand feedback, why customer is not interested in purchasing product and reason of leaving can be fed back into CRM system. 

Advantages
1. This shall reduce customer exit from checkout process and product pages.
2. Giving discounts only to those customers who actually matter to business.   (This can also be new customers in case).
3. Customer first approach, this means instead of waiting for customer to visit again or email/call or chat prompt action can be taken by seller to reach out to customer and offer best possible help.
4. Collecting valuable customer feedback data eventually leading to Big Data (Huh!!) assuming daily traffic is approximately 1/4 Million and 30% traffic reaches product pages ( that's a lot of customers in an year ~27 Million) 
5. Data mining can provide valuable insights how certain buckets of customers are behaving. Certain type of products are leaving, others accept the discounts. Are certain customers just waiting and closing window so that they may get prompt for discount


I will keep on updating this post, depending on feedback and thoughts of process improvements which come to me.

Create WiFi Hotspot from Windows 7 Laptop

I am sure, many of viewers would have faced similar issue at least once in their lifetime wished they can create wifi of their laptop. Though there are many tools/companies in market like Connectify and mHotspot

There is another solution which is free and 100% Working.


All you have to do is type two simple commands in command prompt of your windows cmd windows.

Steps

1. Go to Start Menu
2. Search for cmd
3. You shall see a program named cmd, right click and run as administrator * this is essential
4. Run this command 
5. netsh wlan set hostednetwork mode=allow ssid=Ankitwifi key=123456789   (*you can customize the values written in BOLD)
6. You shall see a confirmation message on cmd window
7. Run second command -netsh wlan start hostednetwork

Voila Thats it, you shall see a wifi by name of AnkitWifi and you may connect upto 6 devices via this connection.

Hope this is helpful 

Indian Internet users crosses 200 million mark

Main pointers in report 

Main Findings ( 10 main points) 

• The number of Internet users in India has reached 205 million in October this year. 40% growth 
•  By June 2014, India will have 243 million internet users
•  China currently leads with more than 300 million internet users while the US currently has estimated 207 million internet users.
•  The Internet in India took more than a decade to move from 10 million to 100 million and only 3 years from 100 to 200 million.
• The number of internet users in urban India was 137 Million in October and is estimated to touch 141 Million by December 2013. Interestingly, rural India has witnessed a y-o-y growth of 58% of active Internet users since June 2012.

• In Rural India, there were 68 Million Internet users in October and is estimated to reach 72 Million by December 2013
• 110 million mobile internet users in October, and is estimated to reach 130 million by the end of December
•  Compared to the 0.4% mobile internet users in 2012, the penetration has grown to 2.4%, indicating a substantial growth in the mobile internet user penetration levels.
•  The report further finds that more than 50% of the urban internet users access Internet daily. Remarkably however, this high frequency usage is not restricted to only the youth and the Working Men; this habit of accessing the Internet daily is seen among other demographic segments as well, including Older Men and Non-Working Women.
•  In Rural India, 70% of the active internet users also access internet using mobile phones, while 32% use internet only through mobile. The Community Service Centers and Cyber Cafes are the main point of access for 40% of them.
• 
  

Ideal time to be idle ???

I gotta feeling these days, that I'm really stressed learning new technology advancements in search advertisements, analytics and what not....

At the same time I get feeling to just leave everything and relax....

Ideal day would be going for workout, almost for an hour, go for steam bath followed by jacuzzi. Next shall work on writing and creating specifications, for one of the products I have been long thinking about. 

Within a month I should be ready with the complete wire frames specifications, and probably with mocks as we'll.

But problem is where to stop thinking about office work and still be more productive at work where my work is being more valued and probably appreciated. Seems like I am going on vicious circle or what they say catch 22 situation where everything remains in loop and nothing comes out.

Ufffff....

Flipkart Merchandising Issue

While browsing FK (flipkart.com) i found this issue on their site. Even after selecting filters for Men clothing, women clothes are visible.

This is just one of the issues i found on site, other is that even if you select Exclude out of stock filter out of stock products are still visible.

Seems like flipkart has decided to focus on backend systems rather than storefront design and layout.

I have bought from flipkart and their processes for delivery, tracking, refunds are pretty awesome i guess better than amazon.com

Any ways their new top navigation floating menu which is always visible even if user scrolls down is real helpful from UX perspective.
It also has search feature (newly added voice search too) which also aids user reach the product person is looking for.